Every year evian releases a limited edition glass bottle designed by a fashion house. This year is no different, with evian and the French fashion house Kenzo joining together to release their 2015 limited edition designer glass bottle. This year’s bottle design features a wavy zig zag pattern in purple and yellow print. Via popsop.com, Kenzo’s creative directors Carol Lim and Humberto Leon, describe the wavy pattern as the French Alps (purple lines) and the mountain spring water (yellow lines).
Including Kenzo, this marks the eighth year that evian has partnered with fashion designers to launch premium collectible water bottles. Starting with Christian Lacroix in 2008, evian has also partnered with Jean Paul Gaultier (2009), Paul Smith (2010), Issey Miyake (2011), Andre Correges (2012), Diana von Furstenberg (2013), and most recently Elie Saab (2014).
It seems that evian has really carved out a niche for themselves with these collectible bottle designs. Consumers interested in fashion or otherwise (myself) anticipate the launch of these bottles and pick up a few of them. After missing on first few bottle designs, I’ll be adding the Kenzo glass bottle to my collection this year.
Here’s some more photos of the Kenzo evian glass bottle design.